7 min read
How long should a proposal be?
There is no magic page count, but there is a right length. Here is how long a proposal should be, what drives it, and why shorter usually wins.
Lee Grant
Founder, Propelio
Propelio Blog
Proposals, clients, and winning more work.
Practical guides for independent businesses on writing proposals that convert, following up without being pushy, and building a process that scales.
7 min read
Proposal vs contract: what is the difference?
A proposal and a contract are not the same, and confusing them can cost you. Here is what each does, how they relate, and when a proposal becomes binding.
7 min read
How to send a proposal to a client (the right way)
Writing a good proposal is only half the job. How you send it shapes whether it gets read and signed. Here is how to send a proposal so it lands well.
7 min read
What is Propelio and how does it help you win more clients?
Propelio is proposal software built for freelancers, tradespeople, and small agencies. Here's what it does and why it matters.
9 min read
How to price your freelance services in a proposal
Pricing is the part of a proposal most freelancers dread. Here is how to choose a model, present your numbers with confidence, and charge your worth.
9 min read
Proposal vs quote vs estimate: what's the difference and when to use each
A proposal, a quote, and an estimate are not the same thing. Here is what each one means, when to use which, and why the distinction matters.
7 min read
Pitch deck examples vs business proposals: which one should you send?
Pitch decks and business proposals look similar but do different jobs. Knowing which to send, and when, can decide whether you win the work.
8 min read
Freelancer proposal templates: what to include and how to find one that works
A good freelancer proposal template saves hours and wins more work. Here is what yours needs to include, what to leave out, and how to keep it personal.
8 min read
What makes a strong business proposal (and why most miss the mark)
A business proposal is often the last thing between you and a signed contract. Here is what separates the ones that win from the ones that get ignored.
9 min read
How to write a winning proposal: a practical guide for independent businesses
A step-by-step guide to writing proposals that convert. Covers structure, pricing presentation, common mistakes, and how to follow up without being pushy.
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